Immersive experiences and installations
Installations, exhibits and live experiences that people remember, built to run reliably in galleries, venues, shops and public spaces.
Experiences that work every time the doors open
An immersive experience has to do two things well. It has to delight the people who use it, and it has to keep working, day after day, often without anyone technical on site. We design and build for both.
We've made interactive installations for landmark venues, touch-screen exhibits for museums, phone-controlled games for brand launches and hybrid events that connect a live audience with people joining from around the world. Some run for a single evening. Others stay open for years.
Because the people you speak to are the people who build it, the hard questions get answered early. How many people can use it at once? What happens if the network drops? How will staff restart it? We plan for these from the first conversation, so the experience you imagined is the one visitors get.
We handle the whole build: concept and interaction design, software, 3D and animation, hardware integration, testing on site and support once it's live. If you already have a creative team, we'll slot in alongside them as the technical partner.
What we build in this area
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Immersive experiences
Spaces and stories people step into, combining projection, sound, screens and interaction.
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Immersive installations
Permanent or temporary pieces for venues, offices and public spaces, built to run unattended.
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Interactive exhibits and museum installations
Touch screens, sensors and hands-on exhibits that help visitors explore collections and ideas.
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Brand activations and live event experiences
Memorable moments at launches, conferences and festivals, designed for crowds and quick turnarounds.
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Hybrid real-time experiences
Portals between physical and virtual spaces, where people on site and online share the same moment.
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Multi-location and multiplayer experiences
Linked screens and venues, so people in different places can play or take part together.
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Augmented and mixed reality
Digital content layered onto the real world, through phones, tablets or headsets.
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Large-format screen content and digital signage
Content and software for video walls, LED screens and networks of displays.
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Offline, kiosk and on-site applications
Software that runs reliably without an internet connection and recovers on its own.
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Software and hardware integrations
Sensors, cameras, controllers, lighting and custom hardware connected to the software that drives them.
Things we've built
A few examples. We keep client names private.
- An interactive installation for a mobile network at a London landmark.
- An interactive lighting installation for a mobile network, racing a live download.
- Augmented reality enabling visitors to physically walk around and examine products.
- 3D projection mapping and virtual band performances.
- 270° dome and immersive theatre content production.
- Transparent LED window animations for retail storefronts.
- VR training simulator for helicopter ground crew procedures.
Related work
See all work →
Sectors
Where our immersive work is most often used.
- Museums and heritage
- Retail and brand
- Virtual and hybrid events
- Learning and edtech
- Visitor attractions
- Public sector
Planning an installation or live experience?
Tell Doug about the space, the audience and the date. He'll come back with honest advice on what's possible and how we'd approach it.
Talk to DougQuestions about immersive projects
How long does an installation take to build?
Most take three to six months from first conversation to opening. Smaller activations can be quicker if the idea and the venue are already clear.
Can the installation run without an internet connection?
Yes. We build most installations to run fully offline, start up on their own and recover from power cuts without staff needing to do anything technical.
Do you supply the hardware?
We can specify, source and set up screens, computers, sensors and controllers, or work with the hardware and AV partners you already use.
Can people in different locations take part together?
Yes. We link screens and venues in real time, so visitors in different cities can play or collaborate in the same experience.
What happens after it opens?
We test on site before launch and offer support afterwards, from remote monitoring to updates and new content.